It doesn't matter what type of organization you have, these are some good tips to start thinking about when getting a marketing campaign started. Of course I'd flesh it all out with you during our consultation but just to get you thinking....
Here's a great article I think most small arts organizations would find helpful. Because you usually get the most support from friends and family in our beginning stages, there are some things to keep in mind when asking for donations.
My last name, Photakis, means "little light" in Greek. It's the perfect fit for what I do for people. I let their talented light shine to the world. Cheesy, but true.